A simple product idea can become a 20-feature app in about five minutes.
The founder wants a place where customers can submit feedback and the product team can organise it. At the idea level, this sounds simple. A form. A list. A way to mark items as reviewed.
Then the feature list starts, and every addition sounds reasonable on its own. Feedback needs categories. Categories should be automatic. Users should vote. Voting needs accounts. Accounts need a dashboard. Dashboards need filters. Filters need analytics. And the roadmap should probably be public.
- COLLECT FEEDBACK
- AI CATEGORISATION
- VOTING
- USER ACCOUNTS
- DASHBOARDS
- SLACK
- JIRA
- PUBLIC ROADMAP
- ANALYTICS
- AUTOMATED SUMMARIES
Nothing on the list sounded unreasonable. That was the problem.
Every prompt added something. The product still hadn't proved anything.
The prompts went in one at a time and each one produced real output. The screens looked cleaner than a first build has any right to look. But nothing was tied together, and no one had tried using it as a real customer or a real product owner.
- PROMPT 01
Build a feedback collection page.
RESULTA polished submission form appears with a clean layout.
- PROMPT 02
Add a dashboard to organise feedback.
RESULTCards, filters and status columns render on a new page.
- PROMPT 03
Add AI categorisation and voting.
RESULTThe product starts to look like a real SaaS surface.
- PROMPT 04
Add Slack and Jira integrations.
RESULTMore settings. More navigation. More unfinished paths.
The app looked more complete. The core product behaviour was still unproven.
Lovable was doing its job. The builder kept changing the definition of the job.
What should I build next?
The founder now had a submission page, a dashboard, filters, categories, voting, integration settings and a public roadmap shell. What the founder did not have was an answer to a much simpler question:
What is the smallest thing this product must do completely, from beginning to end, for anyone to say it does its job?
Stop asking what features. Start asking what behaviour.
The change is small in words and large in consequence. A feature question invites another feature. A behaviour question invites a decision.
"What else should the product have?"
Six competing directions. No obvious next.
"What must one user be able to do from beginning to end?"
- SUBMIT
- STORE
- VIEW
- CHANGE STATUS
One linear path. One decision.
One user. One piece of feedback. One complete loop.
- 01
SUBMIT FEEDBACK
A customer enters feedback and submits it.
- 02
STORE
The product persists the feedback correctly.
- 03
VIEW
The founder can see the submitted feedback.
- 04
CHANGE STATUS
The founder changes the item from NEW to REVIEWING.
If those four steps work from beginning to end, the product has proved its first useful behaviour.
If they do not work, AI categorisation is not the next problem.
Postponed does not mean removed.
- Feedback submission
- Persistence
- Founder feedback view
- Status change
- AI categorisation
- Voting
- Slack integration
- Jira integration
- Public roadmap
- Analytics
- Automated summaries
The larger product idea is still intact. The build order changed.
Good sequencing does not make the ambition smaller. It makes the next task smaller.
The builder didn't need another app prompt. The builder needed a product decision.
Zagvo does not read the codebase, watch the builder chat or generate the app. It works from the project context and the updates the builder shares. Its job is to help identify the next useful action so the builder can go back to Lovable with one clear instruction instead of seven bundled requests.
I need feedback collection, AI categorisation, voting, Slack, Jira, a roadmap and analytics.
What is the smallest complete behaviour that proves the product can do one useful thing?
Build and verify: submit feedback, store it, view it, change status from NEW to REVIEWING.
We are narrowing the current scope to one complete feedback loop. Do not add AI categorisation, voting, integrations, analytics or public roadmap functionality in this task.
BUILD AND VERIFY THIS EXACT FLOW
- A user submits feedback.
- The feedback is persisted.
- The founder can view the submitted item.
- The founder can change its status from NEW to REVIEWING.
Do not expand scope until this flow works from beginning to end.
Build the loop. Then earn the next feature.
Build and verify the complete feedback flow.
- Feedback can be submitted
- Feedback survives refresh
- Submitted feedback appears in the founder view
- Status can change from NEW to REVIEWING
- The updated status remains after refresh
Choose the next product risk to reduce. Not: add more features.
The product didn't become smaller. The build became decidable.
- Nine competing features on the list
- No obvious starting point
- Every prompt expanded scope
- No condition for deciding what comes next
- One complete behaviour to prove
- One bounded task
- Five verification checks
- A clear condition for choosing the next task
The next step became visible because the product question became smaller.
YOUR BUILD
What is the first complete behaviour your product needs to prove?
Tell Zagvo what you're building. Start with the idea. Get a plan for what deserves to be built next.